Acquisti 2

Based in Tallahassee, Florida, Zimmerman is an advertising and public relations agency specializing in hospitality and consumer industries. Its clients include SpringHill Suites, Hard Rock Hotels, Cooper Tires, and Party City. Rea works remotely from her home in Pittsburgh, Pennsylvania, and travels the globe to work with clients. Rea quickly learned that she must be able to write wherever she lands, day or night. “I have had to get used to pushing my work out from anywhere,” she says. “Initially it was hard to do my best writing from a car or airport or hotel room.

 

But these days, Wi-Fi is everywhere, so I really don’t have an excuse for not getting it done.” Rea earned her bachelor’s degree in communication from Clarion University of Pennsylvania in 2007. At Zimmerman, the “average day” does not exist. “Recently, I spent a big chunk of time putting together a deck (visual presentation) for one of my hospitality clients to present to the hotel owners,” she says. “Another day, it may be all about writing press material. Then, one of our new clients needed a fresh media kit, so I put together some creative fact sheets that spoke to the brand messaging in a way that would make sense from an editorial perspective.”